Launching Gin Fizz to the UK
To promote the launch of Blossom Hill’s Gin Fizz with a national tour reaching key consumers.
The Challenge
To promote the launch of Blossom Hill’s Gin Fizz with a national tour reaching key consumers.
- Client
- Blossom Hill
- Campaign
- National tour
- Locations
- 9 cities
From the activation
The Solution
Equals developed the beautiful Blossom Hill Gin Fizz van, a nimble, cost effective touring machine which could nip across the country and access tricky outdoor sites wherever they may be.
Results
What the numbers revealed
A snapshot of the measurable impact delivered through this project.
50,000
Samples
9
City locations
3,500
Pieces of social content
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