From experienced brand ambassadors and event teams to stock, storage, transport and on-site operations, we put the right people and resources in the right place at the right time.
Great live experiences can look effortless. Behind the scenes, they depend on people, stock, equipment, timings, transport and suppliers all working together.
Equals provides experienced event staff and brand ambassadors alongside the operational planning, logistics and asset management needed to deliver campaigns smoothly on the ground.
Our role goes beyond recruitment and scheduling. We coordinate stock movements, transport, equipment, storage, production, suppliers and live delivery through one accountable team. That operational capability has supported activations across train stations, festivals, city centres, retail environments and major live events.
For sampling campaigns, that can mean promotional teams positioned around audience flow, different staffing plans for commuter peaks and daytime engagement, refrigerated vehicles, cold storage and continuous stock replenishment throughout the day.
Whether it is a one-off activation, a touring campaign or a season of events, we build the people and infrastructure around the brief.
From the first staffing plan to the final asset returning to storage, we manage the detail that keeps your campaign moving.
We define the staffing levels, skills, stock, equipment, assets, locations and timings needed to deliver the campaign properly.
We recruit and select the right people, then brief them around your brand, audience, objectives and their role within the experience.
We manage stock, assets, transport, equipment, suppliers and delivery schedules so everything arrives where it needs to be, when it needs to be there.
Our team manages live delivery on the ground, then consolidates operational reporting, stock information and learnings to inform what happens next.
The best event operations are the ones your audience never notices. The team is ready. The stock is where it should be. The product is cold. The activation opens on time. Equals combines experienced people with practical event operations, giving brands one team across staffing, logistics, stock and live delivery.
We recruit, train and brief event staff and brand ambassadors around your product, audience and objectives, so they understand the experience they are there to create rather than simply the shift they are there to fill.
Our operational remit extends well beyond staffing. We coordinate stock, transport, equipment, production, suppliers and on-site delivery, giving you one accountable team across the moving parts of the campaign.
Our warehouse operation supports long-term storage and management of POS, activation kit, branding, stock and event assets. Items are inventoried, catalogued, maintained and prepared for their next activation within a 59-acre distribution park.
Yes. We provide experienced event staff and brand ambassadors for activations, sampling campaigns, product launches, festivals, exhibitions and other live environments. Teams are selected and briefed around your brand, audience and campaign requirements.
Yes. We can coordinate recruitment, briefing, scheduling and delivery across multi-location and touring campaigns, helping maintain a consistent experience at every site.
Yes. Staffing and logistics can be managed as one integrated service. That can include stock, equipment, brand assets, transport, storage, suppliers, production and on-site operations.
Yes. Our warehouse operation supports storage and ongoing asset management for POS, activation equipment, branding and stock. Assets are inventoried, catalogued, maintained and prepared for future campaigns.
Yes. We can coordinate people, stock, equipment, suppliers and assets across a campaign schedule, giving you one operational team across every location.
Yes. Where required, we can coordinate production and supplier delivery alongside staffing and logistics. Our wider production capability covers design, print, production, manpower planning, logistics and supplier coordination.
Brief us on your next project and let's build something unforgettable together.
